MPT Agency · Release support

Radio and Podcast Outreach With a Story Worth Hearing

Match the artist to relevant formats, shows and conversations. Airplay outreach and podcast pitching have different requirements, so the plan should distinguish them.

See how this service fits into a complete music promotion campaign, alongside the other channels your release needs.

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What this helps you solve

Radio may need a suitable edit, clean metadata and servicing lead time. A podcast pitch needs an interesting conversation, a prepared guest and a reason the audience should care. We review the music, market and artist availability before recommending either route.

A practical starting point

  1. 01Choose relevant formats, markets and interview themes.
  2. 02Prepare the appropriate audio assets, biography and pitch materials.
  3. 03Track outreach, responses and confirmed opportunities separately.

Producers, presenters and stations make their own decisions. No airplay, interview, audience size or chart outcome is guaranteed.

See radio and podcast promotion →