Video
YouTube Music Growth
A six-week campaign that treats YouTube as a catalog asset: channel structure, metadata and packaging first, then a supported launch and audience advertising.
- Agency investment
- From $5,000
- Campaign timeline
- 6 weeks
Advertising spend is separate.
The right starting point
Is this your next step?
Who this campaign is for
- Artists with videos that underperform relative to the music
- Channels with weak structure, metadata or packaging
- Teams planning a video or visualizer release
What it is designed to change
- Turns a disorganized channel into a discoverable catalog
- Improves packaging so the right viewers click
- Keeps views accumulating past launch week
A campaign in practice
6ix9ine & MARGO
Build creator-led momentum around a priority single across short-form and video.
- TikTok views
- 6.2M
- YouTube views
- 10M+
From planning to delivery
How the campaign unfolds.
- 01
Weeks 1–2 · Audit
Channel, metadata, packaging and catalog review.
- 02
Weeks 2–4 · Launch
Optimization, upload plan and premiere or release support.
- 03
Weeks 4–6 · Growth
Advertising, playlist structure and reporting.
A clear scope before we start
What you’re investing in.
What MPT Agency can include
- Channel and catalog audit
- Metadata, tags and packaging optimization
- Video launch plan
- Audience advertising setup and management
- Performance reporting
What costs may be separate
- Paid media spend
- Creator and influencer fees plus usage rights
- Production, editing and design beyond the approved scope
- Travel, events, out-of-home advertising and third-party servicing
Questions about this campaign.
Do you guarantee view counts?
No. MPT guarantees the optimization, launch support and advertising management in the scope.
Do we need a music video?
No. Visualizers, lyric videos and performance content can all be campaigned.
Is thumbnail design included?
Direction and feedback are included; full design production is scoped separately.
Does this help Shorts?
Shorts strategy can be included when it supports the release objective.
How soon are results visible?
Optimization effects usually appear within weeks; catalog compounding takes longer.
No guaranteed placements, streams, charts, nominations, awards, or viral outcomes. MPT guarantees the approved work and reporting in the written scope.
Your next step
Ready to move your music forward?
Send the music, timeline and objective. If there is a fit, MPT Agency will prepare a written scope with costs, responsibilities and reporting.