MPT Agency — MusicPromoTodayMusicPromoToday

Holiday Catalog Reactivation

Turn existing seasonal music into an annual campaign asset. MPT reviews prior-year performance, refreshes the strongest creative and audience opportunities, and coordinates a new seasonal plan built on evidence rather than starting over.

8–12 weeks · From $15,000 · Best for catalogs with accessible rights and data

What MPT reviews

Rights and platform access; prior-year DSP sources and geography; saves and followers; video and social response; fan and email data; press and radio history; available masters and stems; visual assets; live and licensing potential; creator fit; audience retargeting pools.

Typical scope

Catalog audit; annual opportunity plan; refreshed art and content direction; remaster/remix/acoustic/live version planning where approved; DSP and media strategy; creators; paid retargeting and prospecting; direct-to-fan; reporting; next-season archive.

What happens next

  1. 01MPT reviews the music, objective, market, timing, assets, team, and investment.
  2. 02Qualified projects are invited to a Campaign Review.
  3. 03If there is mutual fit, MPT prepares a written scope with costs, responsibilities, and reporting.

No guaranteed placements, streams, charts, nominations, awards, or viral outcomes. MPT guarantees the approved work and reporting in the written scope.

Build My Annual Holiday Plan

Campaigns & Pricing

No guaranteed placements, streams, charts, nominations, awards, or viral outcomes. MPT guarantees the approved work and reporting in the written scope.