Branding, Art creation, Marketing, PR
Canada / USA
Casanova is a Brooklyn native rapper currently signed to Roc Nation. His singles have been featured on Billboard charts, and MusicPromoToday assisted him in releasing ‘Payday’ – an R&B song featuring Ruhmoan.
‘Payday’ premiered on The Hype Magazine, and within the first weeks from the release, the song was featured and reviewed on over 30 blogs and music outlets.
‘Payday’ amassed well almost 100K streams on Spotify and helped set Ruhmoan’s EP produced by ‘ayotheproducer’ get visibility and led to a collab with Kodie Shane.
MusicPromoToday made the cover artwork of the record, social media rollout plan, and viral engagement and backed the campaign with influencer support and targeted media buying to grow the artists’ Spotify page.