Overview:

BriGuel, Brianne and Miguel, are a NYC artist couple. The duo produces bilingual, genre borderless music, and film. While collaborating with MusicPromoToday BriGuel released seven singles and two EPs, as well as launched a documentary movie that was featured on Tribeca Film Festival. 

Outcome:

Successful and customized digital marketing strategy resulted in gathering thousands of followers on all social media channels and streaming platforms. The collaboration included social media engagement growth on Instagram, profile maintenance, design and branding. 

MusicPromoToday secured press coverage and interviews on radios, TV, podcasts, and magazines such as Paper Magazine, Wonderland, The Source, This Is 50, Roller Coaster, just to name a few. 

The advertising brought over 1mln streams on major platforms from a highly targeted audience. As an outcome of the campaign, BriGuel’s Spotify reached almost a million plays and over 50K followers, as well as brought a viral growth across on all streaming and social channels. 

BriGuel was featured on major Spotify playlists, and promoted by social media influencers which led to exponentially increasing their fan engagement on digital platforms.