Posted on December 1, 2022

How To Promote Your Music During Christmas 2022?

By John Reynolds

When else would be a better time to promote your music than around the holidays? The holidays are one of the ideal times to sell and optimize your marketing efforts, so if you aren’t planning for them now, you’d be missing a huge chance. It’s time to cheer up and read some pointers for musicians on music promotion.

Why relax and sit back when you could be coming up with fantastic items to offer and smarter ways to advertise yourself at a time of year when people are more likely to offer, have fun, and purchase things?

Get off the couch and let’s start making strategic plans! Below are some things you can do throughout the holiday season:

Release A Holiday Single

Probably the first thing that comes to mind is this, but you’re too exhausted to give it any more thought. However, if you have the skill to do a really fantastic version of a traditional Christmas song or even to create your own, this is a superb investment.

Connect And Network

Never forget that in order to advance in your career, you must constantly network and establish partnerships. Who knows, maybe at one of these Christmas gatherings you’ll meet someone who changes your life. Additionally, having a community is wonderful, even if the majority of people can’t immediately drive you to the top,

Holiday E-Card

Making your followers feel unique and special while being simple to do. Send an email including a unique message, an artwork, a free download, or a video.

Thank The People

We’re referring to the significant people who have helped you advance in your profession, including managers, agents, bloggers, and PR specialists. Essentially, your small family in the business.

Christmas-Themed Merch

Keep in mind that Christmas is more than just a season for peppermint candy and gingerbread cookies. A new launch of merch is also due. You can create face masks, pins, stickers, mugs, fuzzy socks, or hoodies in addition to t-shirts. Even if you only add a tiny Christmas pun to your advertising, change up your merch to fit the holiday spirit!

Sale! Sale! Sale!

Sales are always popular. Put products for sale if you still have band merch lying around from the touring days that you’d like to sell. You can always create more merch to coincide with your next album or release after you’ve cleared them out.

Discount Codes

Customers are frequently given discount codes as a perk to encourage them to make additional purchases. A good strategy to draw customers and entice music listeners to become repeat buyers is to temporarily lower the price of your music or merch.

Social Media Marketing

Your followers on social media are numerous. They feel at ease there, and it’s a simple method to connect with a larger audience who might not be as familiar with your music yet.

Speaking about social media…

Add The Holiday Spice To Your Social Media Profiles

Throw some holiday happiness on your social media sites. Make your social media accounts a cheerful place to visit by updating your profiles and banner with holiday-themed photos.

Don’t Forget To… Perform!

During the holidays, a lot of communities host public events. Contact the office of the city council in your area right once to inquire about performance possibilities. You could benefit locally from the visibility on their event flyers, newsletters, website, and social media platforms, and it will strengthen your electronic press kit moving into 2023.

Final Thoughts

Finally, the Christmas season is a fantastic time to write and distribute music that uplifts listeners. Whether you go with a well-known favorite or decide to try your hand at creating Christmas music, if you do it well, you can even hit the Billboard Holiday 100 charts while earning some money in the process.

These Christmas tips are just the beginning. If you want to learn more about how to elevate your musical journey, check out our blog and Instagram for more ideas on how to improve your marketing strategies and level up.

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Posted on November 29, 2022

How Did Mariah Carey Create Everlasting Magic?

By Barbara Drews

One very crucial step must be completed before you can hang your stockings, decorate your tree, make every Christmas cookie recipe you can find, and fill up your wish list for Santa. This step is to turn on the Christmas music and play it loudly. Without a doubt, there are a ton of timeless songs you must hear every December (or November 1 if you’re one of “them”), but how would the holidays be the same without Mariah Carey and her timeless hit “All I Want for Christmas Is You”? 

How Mariah Carey’s Hit Became The Holiday Gift That Keeps On Giving?

A leader in this regard. “All I Want For Christmas Is You” has all the elements that have helped Mariah Carey’s singles succeed for so long, including excellent orchestration and captivating lyrics.

Carey’s song offers a more evolved spin on a Christmas tune, in contrast to “Rudolph” and “Frosty,” which also turned out to be a highlight. Carey addressed a completely new — and very wide — crowd with a topic that everyone could relate to by forsaking child-centric Christmas symbols like Santa and Rudolph in favor of her usual musical subject, love, and romance.

We did it 😭❤️🐑🎄🦋 https://t.co/Cp80uhYdI9

— Mariah Carey (@MariahCarey) December 16, 2019

5 Facts About Mariah Carey’s “All I Want For Christmas Is You”

Since its debut in 1994, the popular song whose lyrics are associated with holiday happiness has warmed everyone’s hearts. 

Yes, despite seeming like a modern killer hit, it is actually that old. As it happens, there is a significant amount of history and interesting trivia associated with songs that have been undisputed hits for as long as “All I Want for Christmas Is You.”

There Are Many Versions Of Maria Carey’s Song

Of course, there is the original song that we all know and adore, but Mariah has now released a number of variations on the seasonal smash. She recorded an “extra festive” version of the song when she released her second Christmas album. Of course, there is also the duet she sang with Justin Bieber. They’re all excellent. But the original is incomparable.

It’s The First And Only Holiday Single To Be Certifed “Diamond” 

The song has achieved a diamond record, which means that more than 10 million copies have been sold. Holiday gatherings and shopping centers are undoubtedly to thank.

Mariah Carey Cowrote The Entire Thing In About 15 Minutes

She collaborated on the successful holiday tune with veteran songwriter Walter Afanasieff, who claims that the song’s success is a result of how quickly they created it.

In a conversation with Billboard, Afanasieff discussed the process of writing songs:

It was always the same sort of system with us. We would write the nucleus of the song, the melody primary music, and then some of the words were there as we finished writing it.

There Isn’t Any Actual Band Playing In The Song

Everything was planned on Afanasieff’s computer. Mariah and her backup singers were the only actual participants.

The Song Inspired An Animated Movie Starring Mariah Carey Herself

“All I Want for Christmas Is You,” an animated direct-to-video release from 2017, is the perfect choice if you’re seeking another holiday film to enjoy this year while curled up in a blanket with some hot cocoa in your hand. Mariah plays a young girl with a sweet Christmas wish for a puppy in the film.

You can listen to Mariah Carey’s “All I Want For Christmas Is You” here!

How To Release Big-Time Tracks Just Like Mariah Carey?

If you want to learn more about how to create hit tunes just like Mariah Carey, check out our blog and Instagram for more ideas on how to improve your marketing strategies and level up.

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