Streaming music services have revolutionized the way people listen to music. Listeners now spend over half of their time on Spotify listening to playlists created by themselves or curated by Spotify's editors. As a result, every artist aspires to be featured on popular playlists such as Rap Caviar.
Spotify's RapCaviar is the current gold standard in playlists. It has over 10.5 million followers and combines Spotify's basic audio playing with a selection of hand-picked visuals. With RapCaviar, Spotify has created an economic moat. The size of the playlist is a benefit that indicates power since it leads to more features, larger artists highlighted, and more data.
Why Is It Essential For An Artist To Get On RapCaviar?
#1 Peak Playlists
RapCaviar is the pinnacle of what a playlist can be, having grown from a small curated list to a huge internet presence.
#2 Massive Exposure
By hopping on the RapCaviar playlist, you’ll gain hundreds of thousands of new listeners, and hopefully, potential fans.
#3 Streaming Payments
Streaming payments can be small for each stream, but when you begin to add those zeros, things can change real fast.
How To Get Recognized?
If you want to get recognized, make sure you capture Spotify's marketing team's attention. Shoutouts to Spotify on the regular. Make it interesting by tweeting them. Tag them in your stories, and make sure your tweets and comments are original and varied. Spotify is a big fan of creativity and originality.
Want To Know A Secret Weapon?
While getting on RapCaviar is difficult nowadays unless you're a mainstream hip hop or rap artist, there’s something you can do to enhance your chances.
Get on user-created playlists!
It may be simple, but it can lead to genuine fans listening to your music. You should start small and work your way up.
Putting It All Together
There is no such thing as an instant hit on the Billboard charts. Strive for greatness, dream big, and intelligently invest your time and effort. If you keep this approach for the long haul, you'll have a bright future.
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