Posted on May 2, 2023 | By Shawn Spence

Grimes Paves The Way For AI-Generated Music Offering 50% Royalty Split

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In a bold move that could change the landscape of the music marketing industry, Canadian musician Grimes has offered to split the royalties attributable to any AI-generated track featuring her voice. This announcement comes in the wake of the “Heart On My Sleeve” scandal, an AI-generated track that sounded like a Drake collaboration with The Weeknd. Despite being pulled from major streaming services, the song continues to circulate on YouTube, and she is hoping to capitalize on the trend.

Grimes recently announced on Twitter and Instagram that she’s willing to split 50% of the royalties on any AI-generated song that uses her voice and achieves success. In her post, she clarified that this would be no different from her usual collaboration agreements with other artists. The unique aspect of this offer is that the artist has no contractual obligations with a record label, giving artists the freedom to use her voice in their creations without legal repercussions.

The Canadian musician has been a vocal proponent of open-sourcing all art and killing copyright, and she sees AI-generated music as a way to push that agenda forward. In fact, Grimes is taking things a step further by developing a program that will simulate her voice and allow others to train their own AI-generated music using her stems and samples. Participants will be able to register to receive their royalties using smart contracts.

While her offer may seem like a win-win for both parties, there are some limits. Grimes has stated that she may take down AI-generated tracks that have “really, really toxic lyrics” with her voice. This is a welcome development in an industry that has been plagued by controversial lyrics and offensive content.

The implications of Grimes’ offer on the music marketing industry are significant. AI-generated music is still in its infancy, but it has the potential to disrupt the industry in profound ways. Artists who are able to harness the power of AI-generated music will have a distinct advantage over those who do not. This is particularly true for independent artists who may not have the resources to create traditional studio recordings.

Grimes’ offer also raises questions about the role of artificial intelligence in music. As AI technology continues to advance, it is likely that more artists will turn to AI-generated music as a way to create new and innovative sounds. This could lead to a new era of music marketing, where AI-generated music is as common as traditional studio recordings.

However, there are also concerns about the impact of AI-generated music on traditional studio recordings. Some artists and record labels may see AI-generated music as a threat to their livelihoods, and they may push back against the trend. This could lead to legal battles over copyright and ownership of AI-generated music.

Despite these concerns, Grimes’ offer is a welcome development in the music marketing industry. By offering to split royalties with artists who use her voice in their AI-generated music, she is paving the way for a new era of collaboration and innovation in music. As AI technology continues to advance, it is likely that we will see more artists follow her lead and embrace the power of AI-generated music.
If you want to stay up-to-date on the latest news and trends in the music industry, head to MPT Agency Blog. For the latest music developments, be sure to check out MusicPromoToday.


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