Long Play - The EP Collection
Music Marketing, Content Creation
Robby Vee is a highly acclaimed artist whose musical career spans over decades and countless singles and albums. The artist furthered his already successful career in music through the extensive efforts of MPT Agency which provided music marketing and related services. In 2019 he was recognized by the IRRMA for a Iowa Rock n Roll Hall of Fame Nomination. Robby Vee has shared credits and stages with the best, from James Burton to Carl Perkins, Bo Diddley, Albert Lee, Little Richard, the Everly Brothers, Sir Paul McCartney, Eric Clapton, Dion, The Righteous Brothers, Buddy Holly’s Crickets, Dick Clark and his ‘Caravan of Stars Rock ‘N’ Roll Show’, his father, 60’s pop rocker Bobby Vee and many more.
Partnering with MPT for the release of his EP, the artist solidified his established brand, making frequent and timely appearances on social media. Robby Vee received coverage by the top press in music as well as radio placements and streaming advertisement. Dramatically increasing his streams and play count on various platforms, MPT ensured the rapid growth of the artist’s following by the thousands.
Here are some of the most notable deliverables MPT put together for Robby Vee:
- Digital and Media Target Research & Data Collection
- Media Plan and Strategy
- Story Creation and Content Development
- Digital Press Kit Creation (EPK)
- Media Representation and Communication
- Media Placement and Coverage
- Digital Opportunities: Interviews, Music Blogs and Magazines