2 PISTOLS Case Study - MusicPromoToday Agency

2 PISTOLS

PROJECT

BHAD and GREEDY

SERVICES DELIVERED

- Music Marketing
- Music PR

COUNTRY

United States 🇺🇸

DATE

2019

Overview:

2 PISTOLS is a rapper from Florida, famous for his sharp flow, and known for his collaboration with T-Pain on the song “She Got It”. MusicPromoToday assisted 2 PISTOLS in releasing two music videos for his singles “BHAD,” featuring Tory Lanez, and “Greedy,” featuring Juicy J. 

Outcome:

The music video of “BHAD” was featured in top magazines and blogs, which led to reaching over 100k views on YouTube in less than a week after its premiere. 

The customized and creative social media campaign resulted in generating 200k impressions, surpassing 100k views on Youtube, counting 500k streams and being featured in top Spotify playlists. 

“Greedy” was successfully secured on major hip-hop music platforms such as HotNewHipHop, AllHipHop, Chis Brown’s website Mechanical Dummy, and over 50 blogs.. 

The campaign was backed by influencers and celebrities retweets, sharing on Instagram and posting about the release. As a result, in less than 2 weeks, the client’s video counted over 100k views on YouTube, and in less than a month, over 300k streams on Spotify.