Loe Shimmy emerged from Florida’s underground scene and is quickly becoming one of the most promising young voices in hip hop. With early backing from NFL star Lamar Jackson’s entertainment label (who we partnered with to launch his career growth), Loe Shimmy’s momentum exploded into national awareness, with our team playing a foundational role in his breakout.

We helped drive the success of multiple releases, notable one below:

• “Let It Out” 

• “Playboi Carti” 

• “Fallin” 

• “No Smoke” 

Our involvement included:

• End-to-end creative and rollout strategy for key visuals and single campaigns

• Targeted advertising across YouTube, Instagram, and Spotify to build reach and fan retention

• Playlist pitching and streaming strategy — resulting in iTunes chart placements for multiple singles including “Zombieland 2”

• Audience development & brand building, helping scale his following to over 250,000+ IG followers and 50,000+ YouTube subscribers, with 5M+ total views driven

• Press coverage and editorial features, increasing credibility and cultural impact

Sinnce our campaign began and his industry positioning improved, Loe Shimmy signed with a major U.S. booking agency and securing opening slots on Lil Baby’s tour and sold out multiple of his own shows, he also received co-signs and public endorsements from heavyweights including Drake, Kodak Black, Sexy Redd, and more, definetly in the next-gen artists list to watch out for. 

His momentum continues to build, Loe Shimmy is positioned for long-term success as a cross-market artist with major commercial potential.