Aku is a NY-based actor, model, and urban artist who first stepped into the music industry in 2020. His most successful single to date,“Rose Gold in Paris Town,” was promoted byMusicPromo Today, who helped the Pop rapper further advance his career, earning him hundreds of thousands of views and streams across TikTok, Spotify, and YouTube.
MPT provided Aku with marketing, branding, and PR guidance, and established his social media presence, ensuring he gained popularity. Along with “Rose Gold in Paris Town,” his other singles; “Skeleton Queen,” “Star and Moon,” “I Don’t Have a Gun,” and “Lost in Heaven Space,” achieved favorable outcomes as well.
Thanks to the efforts of MPT’s professionals,Aku organically grew his Spotify page and YouTube Channel. He also gained a lot of new social media following, especially on Instagram. In addition to the viral growth on different platforms, the Hip Hop artist received massive media coverage, featuring in top-notch outlets like iHeartRadio and more.
With multiple positive reviews and interviews in online publications such as Pinch of Sol, Stereo Saints, All About Ginger, Aku secured his spot in the industry as one of the most promising artists in the Hip Hop scene.
MusicPromoToday Offered Aku the following services:
Social Media Marketing and Content Creation
Youtube Ads and Promotion
Spotify Audience Boost And Page Promotion
Story Creation and Content Development
Press Placement in Top Blogs and Music Websites
Interview Opportunities
Social Media Consultation And Strategy Planning
Digital Press Kit Creation
Instagram & TikTok Influencer Promotion
Social Media Advertising
Online Presence Management
Social Media Visual Content Creation:
Taking into consideration Aku’s brand and overall image, MPT designed Instagram mockups that restate the artist’s unique vision and style.
IG Mockups:
MusicPromo Today collected all of Aku’s achievements in one electronic press kit.
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Posted on December 9, 2022
J Aktive
By MusicPromoToday
J Aktive is a Los Angeles-based artist, beat-boxer and musician who has been featured in mainstream hip-hop music videos and major TV networks including BET, MTV, and VH1’s Love & Hip Hop Hollywood. J Aktive‘s rapid evolution and hardworking nature allowed him to introduce new elements of neo-soul, rap, and pop with a unique and expressive sound. He is also the founder of Aktivate Music Group based in downtown Los Angeles. 2022 has seen a surge in the artist’s popularity, with the track “Pist Off” going viral on social media, reaching over 16 million views across all platforms, and being reposted by celebrities such as Janet Jackson, Deion Sanders, Mario Lopez, and many others.
In 2022, J Aktive partnered with MPT Agency for the release of his full-length debut album Bad Luv and the consecutive release of “The One” music video. Through this cooperation, the album reached tens of thousands of people, with streams counting over 1 million. MPT Agency worked on creating a distinct branding strategy for the artist, specifically through a solid social media presence and audience interaction, which allowed J Aktive to reach over 40K accounts on Instagram alone with over 5000 interactions and over 10K new followers. MusicPromoToday’s professionals designed a number of Instagram, YouTube, Spotify, and other posts, stories, reels, and so on. J Aktive also received top press coverage including digital outlet placements in POPCULTR, 24hip-hop, Nuevoculture, Vents Magazine, SweetNSour Magazine, and etc.
Spotify and YouTube promotion (with around 1M plays)
Story creation and branding content development
Creation of artwork, visuals, short clips, artist designs
Press placement in top outlets
Interview opportunities on digital magazines and radio
Social media consultation, planing, strategy, and execution
Digital Press Kit Creation (EPK)
Robust coverage of story on various platforms
Social media visual content creation
The artist received specifically designed Instagram mockups that reflect and promote J Aktive’s brand. MPT’s team of designers also created Instagram Reels and Stories which encouraged fan engagement and helped dramatically increase the artist’s fan base.
MPT Agency put together a professional portfolio, or an electronic press kit for J Aktive, compiling all his major singles, music videos, press coverage, biography, and more. The EPK fully represents the talented artist, his achievements, and the direction he has chosen as a musician.
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Posted on September 19, 2022
Laszlo Jones
By MusicPromoToday
Producer, composer, multi-instrumentalist Laszlo Jones released his forthcoming single “In The Morning” in April, 2021 in partnership with MPT Agency. Within a month of collaborative work, MPT guaranteed the incomparable growth of Laszlo Jones’ fan base through tried and tested strategies like branding, press coverage, playlisting, and so on. “In The Morning” amassed over 100K streams on Spotify and over 150K plays on YouTube within a month of promotion, landing the artist one of a kind opportunities for interviews on radio and digital magazines. Some of the most notable ones include Honk, Vents, Nuevo Culture, GroovyTracks, and so on. After a thorough consultation with the client, MPT created numerous visuals and artwork that were used in social media promotion, resulting in Laszlo Jones’ verification on Instagram.
Here are some of the most notable deliverables MPT put together for Laszlo Jones:
Creation of artwork, visuals, short clips, artist designs
Spotify and YouTube promotion (with around 300K plays)
Instagram verification
Interview opportunities on digital magazines and radio
Social media consultation, plan, and strategy
Story creation and branding content development
Digital Press Kit Creation (EPK)
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Posted on September 15, 2022
Nick Johnston
By MusicPromoToday
MusicPromo Today and Canadian guitarist, recording artist, and songwriter Nick Johnston collaborated for the promotion of the songs “Weakened by Winter,” “Impossible Things,” and “Remarkably Human.” The Instrumental rock master and solo artist is inspired by Stevie Ray Vaughan, Eddie Van Halen, Yngwie Malmsteen, Jeff Beck, and Joe Satriani.
Working with household names like Paul Gilbert, Marco Minnemann, Guthrie Govan, and Bryan Beller, Nick released his own signature guitar via Schecter in 2016. Johnston has had the opportunity to tour with talented musicians like Plini and David Maxim Micic. In 2019, he also went on a North American tour with the metal bands Between the Buried and Me and The Contortionist.
Partnering with MPT, the artist gained worldwide exposure and media coverage, landing premieres and features in top tier press outlets such as the Billboard Magazine, Guitar World, and TERRORIZER. Thanks to MusicPromo Today’s efforts and strategic planning, Johnston received great recognition and acclaim. The music videos of “Remarkably Human,” “Weakened by Winter,” and “Impossible Things,” garnered millions of views on YouTube, putting Nick on the radar of the international media.
MPT’s Contributions and Services:
Online Presence and Exposure
Media Coverage and Press Release
Social Media Target Analysis and Strategy Creation
SM Content Creation and Distribution
SM Campaigns, Promotion, and Growth
Audience Targeting and Tribe Building
Viral Social Media Marketing Campaigns
YouTube Marketing, Optimization, and Growth
Social Media Consultation and Growth Plan
Branding, Designing, and Creating Visuals and Graphics
Watch “Weakened by Winter” music video here:
Watch “Impossible Things” music video here:
Watch “Remarkably Human” music video here:
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Posted on September 15, 2022
Bella Delle
By MusicPromoToday
Bella Delle is an Atlanta-based young artist, actress, and dancer known for her exceptional voice. Bella Delle partnered with MPT in 2021 as she dropped her single “Feelings”, a preamble to her six-track EP of the same title. Through MPT’s continuous efforts, Bella Delle was able to grow her social media reach immensely as well as establish her very own brand in the market. MPT advised the artist to create more cover videos which allowed the young talent to grow her audience by the hundreds while at the same time bridging the gap and building huge engagement with fans. Bella Delle’s EP received tons of positive feedback and thousands upon thousands of plays across all platforms. She also received notable radio placements and press coverage in some of the top industry outlets including CelebSecrets, Broadway World, Teenswannaknow, Honk Magazine, Young Entertainment, and so on.
MPT’s thorough strategy to help Bella Delle reach her goals include:
Creative social media (Instagram, in particular) campaigns
Media/ press/ cover stories/ interviews in top outlets
Social engagement, optimization, monitoring
Verification of the artist on Instagram
Promotion of the single and EP on Spotify and YouTube
Branding consultation
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Posted on September 12, 2022
Biggie Babylon
By MusicPromoToday
San Diego based rapper Biggie Babylon, joined forces with MusicPromoToday to promote his Coronado California EP including two songs “Bulletproof Love” and “All In.” The Award winning entertainer has had worldwide shows in Europe (Paris), UAE (Dubai), and North America (Mexico), opening up for Mobb Deep, Ty Dolla $, Twista, Nappy Roots, Devin The Dude, Chingy, Montel Jordan, and many more.
MusicPromoToday’s meticulously scheduled digital media marketing plan earned Biggie Babylon enormous results. “All In” garnered more than a million views on YouTube and scored #2 on iTunes album charts and on DRT. The Billboard charting artist received worldwide music press coverage and had his songs played by notable DJs on major radio stations across the globe, getting him more deals and opportunities. MPT Agency was quickly able to recognize and commend Biggie’s multi-cultural background, integrating it neatly into the promotion strategy, while at the same time showcasing the artist’s true identity and his brand.
MPT Agency contributed by providing the following services:
Watch the Official “Bulletproof Love” video on YouTube:
Watch the Official “All In” video on YouTube:
Listen to the full Coronado California EP here:
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Posted on September 12, 2022
Hot Mondy
By MusicPromoToday
The Canadian country/rock band Hot Mondy collaborated with MusicPromo Today for their two songs “Vampire” and “Your Christmas.” The fast-rising group consists of five bandmates; Matt Rhind (lead vocals), Travis Flint (rhythm guitar and vocals), Troy Arseneault (lead guitar), Mat Budreski (acoustic guitar and background vocals), and Matt Brannon (bass and backgrounds).
Thanks to its collaboration with MusicPromo Today, Hot Mondy got exclusive premieres and interviews with top-notch radio shows, digital magazines, blogs, and music websites. Perfectly curated social media campaigns led to a massive fanbase growth and landed the band grand exposure on different platforms, with “Vampire” reaching hundreds of thousands of views and streams on YouTube and Spotify.
MPT offered the following services for Hot Mondy:
Media Communication, Placement, and Coverage
Digital and Media Target Research and Data Collection
Influencer Marketing
Media Planning and Strategy Creation
Digital Press Kit Creation
Social Media Consultation and Strategy
Social Media Advertising, Content Creation, and Optimization
Spotify Marketing, Advertising and Engagement
YouTube Promotion and Advertising
Online Presence Management
Social media content direction, static and videos:
Watch “Vampire” Music Video on YouTube:
Watch “Your Christmas” Music Video on YouTube:
Listen to “Vampire” on Spotify:
Listen to “Your Christmas” on Spotify:
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Posted on September 12, 2022
TEF XL
By MusicPromoToday
TEF XL is a Hip-Hop artist, business executive, and social advocate who came together with MusicPromo Today to promote his two songs “RNR” and “Say Less.” The Florida-based rapper is greatly inspired by ‘80s and ‘90s rap. He takes his songs to another level with a pinch of neo-soul melodies and cognizant lyrics.
Collaborating with MPT Agency, TEF XL had a powerful release with the “RNR” music video garnering hundreds of thousands of views on YouTube. MPT Agency helped him generate high-impact media coverage with multiple prestigious news outlets broadcasting and webcasting about him such as Hollywood Unlocked, This is 50, All Hip Hop, Hip Hop Weekly, and iHeart.
MusicPromo Today provided TEF XL with a digital marketing action plan consisting of online presence analysis, content creation, campaign optimization, understanding the target audience, and more. Through the efforts of MPT Agency’s savvy team, TEF built up a strong social media presence and a polished Instagram page that implements both promotional and organic growth. The artist was also able to collaborate with Armen Keleshian, one of COMPLEX’s best photographers.
MusicPromoToday landed TEF XL interviews and featurings on high-end music sites resulting in broadening his exposure with 100K streams across different platforms. “Say Less” and “RNR” were also placed on top-tier radio shows.
MPT contributed by providing the following services:
Media Exposure and Press Release
Social Media Strategy and Planning
Digital Streaming Promotion and Advertising
Digital and Media Target Research
Media Plan and Strategy
Media Placement and Coverage
Digital Streaming Promotion and Advertising
YouTube Marketing and Advertising
Branding: Brand Messaging & Positioning
Social Media Consultation and Optimization
Branding, Artwork Creation:
Social Media consultation, content creation:
Watch “RNR” Music Video here:
Watch “Say Less” Music Video here:
Listen to “RNR” here:
Listen to “Say Less” here:
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Posted on September 12, 2022
Lux Beauregard
By MusicPromoToday
Indie/Pop singer-songwriter Lux Beauregard joined forces with MusicPromoToday for her debut song “Fireworks,” which is about the bittersweet feeling of life and how beauty and tragedy often coincide. Lux likes to mix indie pop, chamber pop and baroque pop into her sound, recounting her music as cinematic and surreal.
Collaborating with MPT Agency, Lux Beauregard had a massive success with “Fireworks,” amassing thousands of streams across different platforms, and earning her enough exposure and recognition to continuously release new tracks. With MPT Agency’s professional and strong market presence, “Fireworks” received amazing opportunities and placements, including but not limited to, top-tier radio and blogs. MPT Agency’s savvy team of designers came up with a unique color palette and implemented these brand colors in top-notch visual creation in accordance with the artist’s brand identity.
Focusing on improving Lux’s social media engagement and presence, MPT Agency also launched successful branding and SM advertising campaigns, bringing great attention and reach to Lux and her debut song.
MPT contributed in:
Media Exposure and Press Release
Social Media Strategy and Planning
Digital Media Marketing
Digital Streaming Promotion and Advertising
Influencer Marketing
Branding and Design
Social Media content creation and direction:
Listen to “Fireworks” here:
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Posted on September 12, 2022
Papa Roach
By MusicPromoToday
MPT worked with PAPA ROACH’s team to promote the music video “Kill The Noise,” reaching 3M views with storng engagement ratios, including a 75% watch time on average. The song also amassed over 25M plays on Spotify alone, and got top multi-playlisting placement, both editorial and independent. The song became the #1 played single on rock radios nationwide. Through MPT’s efforts, Papa Roach was featured on a number of top-tier press like Rocksound, Blabbermouth, Loudwire, Top Shelf Music, The Rock Pit, Genius, and more.
Digital and Media Target Research
Social Media Planning and Strategy
Top Press Placement and Coverage
Digital Streaming Promotion and Advertising
YouTube Marketing and Advertising
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Posted on September 12, 2022
Steve Edwards
By MusicPromoToday
MPT was hired by Steve Edwards to push his new album Born, as well as several singles and music videos, including “Born,” “Colour Of Blood,” and “Happysad.”
Thanks to a tailored PR, social, media, and YouTube advertising campaign, Born gained massive traction in just two weeks. “Born” and “Happysad” peaked at number 1 in iTunes Charts Europe & Asia, a milestone celebrated by the artist as he thanked his growing fan base on social media.
Born also peaked at #1 on iTunes in France, Poland, Romania, Jordan, Armenia, and Israel within the first week of release.
The two flagship songs, “Born” and “Happysad” have seen a surge of the number of Shazams all around the world, charting amongst the top 5 songs to be Shazamed the month they were released.Steve Edards also got top-tier placement on the most prestigious outlets including Billboard, American Top 40 and iHeart, among others.
Digital and Media Target Research
Social Media Planning and Strategy
Top Press Placement and Coverage
Digital Streaming Promotion and Advertising
Branding
YouTube Marketing and Advertising
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Posted on September 12, 2022
REGALJASON
By MusicPromoToday
MPT Agency worked with Jamaican born, Panama raised, singer-songwriter, REGALJASON on his single and music video “EMPIRE.” The experimental pop single was the first glimpse of REGALJASON’s EP, Megafauna. The song was released alongside a self directed video composed of glossy cinematic and DIY-feeling footage, featuring REGAL in self-styled, second-hand, theatrical fashions in the streets of New York City and Panama City, Panama.
MPT Agency helped REGALJASON achieve a massive reach and exposure thanks to targeted top-tier placement, as well as a tailored social media campaign. REGALJASON received placements on radio nationwide as well as press coverage in prestigious outlets including Wonderland Magazine, iHeart, and many more.
Digital and Media Target Research
Social Media Planning and Execution
Top Press Placement
Story Creation and Content Development
Digital Press Kit Creation (EPK)
Digital Streaming Promotion and Advertising
YouTube Marketing
Branding Consultation
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