7/11 Remix

Introduction:

The 7/11 Christmas Edition Remix by Beyonce and French Montana was released as a Christmas gift to their fans in 2014. This edition features a more low-key, clapping beat and a voice over of Montana on lyrics such as “fresher than youuuu”.

 

Outcome:

Thanks to MPT’s collaboration with SoundCloud, Spotify, and other social media platforms, the 7/11 Christmas Edition Remix by Beyonce and French Montana was successful in a variety of domains:

  • It received over 323,000 digital streams
  • It was mentioned in over 5000 conversations on social media
  • It received media coverage more than 200 times with recognition from top tier brands such as:
    • MTV
    • Cosmopolitan
    • Fader
    • Billboard
    • AllHipHop
    • Noisey
beyonce2
No Worries
45,000,000+ YouTube Views
First Week Sales: 217,000+ copies sold
Number 2 on Billboard 200
I’m So Paid
Ranked number 31 US Billboard Hot 100
Certified Platinum by RIAA
Fix You